AI Insights · Timothy · July 2022
Top 5 Social Networking Apps Performance in Oceania Q2 2022
In Q2 2022, the top social networking apps in Oceania saw varied performance in terms of revenue, downloads, and active users. Sensor Tower provides valuable insights into these trends.
During the second quarter of 2022, the top five social networking apps in Oceania demonstrated diverse performance metrics across revenue, downloads, and active users. Here’s a closer look at how each app fared:
Grindr - Gay Dating & Chat saw a notable increase in weekly revenue, peaking at approximately $107K in late April. Weekly downloads showed a slight fluctuation, starting at 2.7K at the beginning of the quarter and ending at 2.5K. Active users grew from 47.5K to 53.3K, with a peak of 54.1K in mid-June.
For BIGO LIVE-Live Stream, Go Live, weekly revenue started at around $153K and saw a gradual decline, settling at $96K by the end of June. Downloads remained relatively stable, fluctuating around the 4.5K to 5.5K range, while active users showed a slight decrease from 85.3K to 83.4K.
Plenty of Fish Dating App experienced a downward trend in revenue, starting from $75K and dropping to around $40K mid-quarter before recovering to $40K by the end of June. Weekly downloads were fairly consistent, ranging between 4.1K and 5.3K. Active users displayed an upward trend, increasing from 51.8K to 54.9K, peaking at 58.9K in mid-June.
Discord - Talk, Play, Hang Out maintained a steady revenue stream, starting at $52K and ending at $51K. Downloads decreased from 33K to 25K over the quarter. However, active users remained robust, averaging around 2.6M throughout the period.
Lastly, Zoosk - Social Dating App had a fluctuating revenue trend, starting at $45K, peaking at $57K in mid-April, and ending at $46K. Downloads decreased from 2.6K to 1.6K, while active users saw a slight decline from 9.8K to 8.6K over the quarter.
These insights are brought to you by Sensor Tower, where more detailed information can be found.
